What is blogging or blog writing?
Blog Writing can be defined as sharing your experiences about travel, food, history with your own words. To be sure, knowledge is the key to blog writing. Words between 1500 and 2000 are best for you. You must find a link to your blog reader
THE IMPORTANCE OF BLOGGING
Blog writing has become far since their first appearance in the late 1990s. The first blog was used as a unique platform to share people’s opinions, feelings, opinions or experiences. Newspapers or online newspapers with fewer followers. Now it’s growing on a platform used by millions of people, from individuals to businesses. The simplicity of a blog allows anyone to start a blog and become a “self” expert. But how important is it in the business world?
One of the new benefits of blog writing as a business is the blog’s ability to improve SEO from your website. As mentioned in “Content is the King”. Google recently upgraded its algorithm to focus more on web page content. And the frequency of publishing/updating. Thus, if the business blog is well managed. Which means regular updates and based on topics related to your business. It will improve your SEO site.
The blogging company also allows you to increase the number of direct links to the relevant direct readers in the main section of your website. This, along with SEO, will allow you to increase traffic to your website and visitors time spent on your site. You can also get new customers.
One of the benefits of a blogging business is that its content gives your customers or a trusted reader to trust you. And your brand as a member of the field. These benefits are often ignored. There is a reader at the end of your blog, that’s the main reason why you’re making it. In this case, you can build stronger brand relationships with your readers. If possible, encourage readers to return to other relevant information. Even purchase on your website.
What is blogging business?
If you run a business, you may be wondering if the blog is worth it. The short answer is clear YES! Blogs are often a simple and inexpensive way to increase your marketing efforts. Drive traffic to your site, and attract more potential customers.
Statistics from Inbound Hubspot 2012 Marketing Report shows the importance of blogging. According to research, 57% of companies say they buy customers from their blogs. In both studies, surveys conducted by marketers revealed. That 81% of companies say that their business blogs are very important for their business.
The advantages of Blogging for business
Here are some of the most important advantages of blogging for business:
1. Build existing contacts and customers –
Blogging lets you connect with visitors to your site. This can be done by asking your reader questions at the end of your message to start a conversation, or simply by allowing comments. Reading and responding to comments allows you to connect with your audience. Build trust, and gain insight into your customers’ insights.
2. Encourage your business as a major industry –
While your business is small. You can gain trust and weight in your industry. By providing valuable information and expertise to your business blog posts. From time to time, they become the right resource for useful and informative content. Which ultimately leads to higher conversion rates for customers. This is especially important for small businesses. Who wants to be trusted in competition with big companies
3. By connecting people to your brand –
You can show personal sections from your business perspective. And current customers cannot see outgoing marketing strategies. The blog gives you the idea of your company’s standard, vision, and personality
4. Attractive Improvement in Search Engine Optimization -
All major search engines like content are fresh and relevant, and blogs are one of the most honest. And effective ways to deliver that content. If a company keeps a blog record. The company will continue to provide Google, Bing, Yahoo, and other new content. He also provides business trade to include relevant keywords. That users use to find the services or products they offer.
5. Build and strengthen relationships with existing and new customers
Customer interaction is an important part of online brand marketing and imaging. The business blog allows you to connect with existing and future customers. Blog writing is a great way to build your audience’s trust with the quality content that is relevant to you. In the active comments section. You can also track visitor responses to your posts and respond directly to their comments. Which are very important for trust and relationships
6. It helps establish authority
The best business blogs answer frequently asked questions from potential customers and customers. If you continue to make useful content for your target customers, you can set yourself as a writer in your eyes. This is a very useful tool for sales and service professionals.
Can you imagine how important you write a business blog entry to explain things to a misleading customer? Or, how many offers can seller sell when their potential customers find blog content from sellers?
The “fixed authority” is a soft measure. Certainly not as a traffic and concrete prospect, but this is a very powerful thing. And if you need to link blog impressions to lesser actions. You should measure them when measuring sales.
7. Create a way to share
One of the greatest benefits of blogging is the ability of others to share links on your blog. Creating potential for virus traffic and growing market growth. Many shared platforms allow visitors to share links directly to blogs, tweets, or send email to friends. This is the essence of free marketing
If you want to increase your online visibility and become a member of your industry. You want to use the blog as a marketing strategy. When it comes to small businesses, blogs must be real. If you do not have the time, resources, or knowledge to write business blog content. You can advertise articles to digital marketing agencies like CBO. Which can create unique content Relevant and interesting to your blog page.